The Catalog Reckoning
Most ecommerce teams have tried to "fix the catalog" more than once. Audit, clean, celebrate, decay. Six months later, you're back where you started. Rob Desmarais and Kevin Yee will show you why, live, on real catalog data. This isn't a product demo. It's a 35-minute working session featuring a live category diagnostic, the Continuous Catalog Lifecycle framework, and the research that explains why your search, SEO, and AI tools keep underperforming. Every attendee receives a complimentary Catalog Quality Assessment voucher — a diagnostic report built on your actual data.
bad data
